Whoever you are, international superstar, ECB premier league player, up and coming junior county player, school 2nd XI player or number 6 batsman for your Sunday team, cricket is a love of your life. You've been there. Highs, lows, frustrations, you have experienced everything - but you keep needing to play the game. Like Freddie and KP, you love it.
While Kevin "KP" Pietersen has instantly become the rock and roll of English cricket, Andrew "Freddie" Flintoff is indisputably its heart and soul. Both of them play cricket the same way. They play it hard, they back themselves big time, but they play with a smile on their face. Aspiring to be the very best like Freddie and KP is one thing, but having fun along the way is equally important.
Freddie recently signed a new lifetime deal with Woodworm - which will see him endorse the Woodworm brand until he smashes the ball out of the ground for the last time. Like KP, his kit is very important to him.
The Woodworm range has something for everyone. Whether you are in need of a total makeover and re-brand from head to toe, or whether you feel that now is the time to buy your first Woodworm bat, there will be something for you. Where Freddie and KP trade in runs and wickets, the high emphasis we place on quality is fundamental to the success of Woodworm. We'd like you to join us and wear and use our gear out there. Not just today, but hopefully tomorrow as well.
